Media Technology MSc

MSc Thesis


Title

Uncover: The Relation Between Expectations and Appraisal in Music Discovery Driven by Music-related Imagery

Student(s)

Guido A. Huijser

Year

2014

Abstract

This research is an attempt to dissect the relationship between expectations that arise from music related imagery, and the subsequent appraisal of the music itself when discovering music online. A website, entitled Uncover, was developed to detect any disparities between the attractiveness, reliability and usability of three types of music-related images: album covers, promotional images of artists and images made during live performances. This was done by registering and analyzing the behaviour of users while they were discovering new music. While the first two types are relatively common as visual presentations of musical items in online music services, the latter is rarely used. The results of this study confirm that this image type is a valuable addition to the more prevalent image types, while acknowledging that each type has their own strengths and weaknesses. The appropriateness of using certain types of images, will thus depend on the intention behind their utilization.

Full Reference

Guido A. Huijser, "Uncover: The Relation Between Expectations and Appraisal in Music Discovery Driven by Music-related Imagery", Master's Thesis for the Media Technology programme, Leiden University (The Netherlands), 2014