50% Exhibition

The Media Technology “50%” exhibition consists of 5 installations:

Rule of Thought
by Tom Groen, Wynand Huizinga, Tijl Kindt

How do you define mediocre? What does an 8-on-10 mean? When does something qualify to be liked on Facebook? We use many different reference points and scales when we are asked for our opinion or rating. Sometimes we can choose only ‘good’, ‘neutral’, or ‘bad’; other times we are asked to rate something on a scale from 0 to 100 and occasionally we are not given any reference at all. We are usually offered some kind of ruler with a given amount of choices. But what ruler is suitable for a given question? And is your ideal ruler different from other people’s rulers? Find out at Rule of Thought.

Feeling Halfway
by Jaap Bierman, Paul Kasteleyn, Alwin Zwets

Being halfway is situation that we are usually not naturally aware of. We do not or will not take time to contemplate about being halfway and focus on the final goal. What are the consequences however when we do experience the state of being halfway consciously?
Feeling Halfway is a game in which the highest score can be achieved by doing exactly half of the game. Would you be able to estimate the halfway point better than your opponent?

Floating
by Robin de Lange, Atze de Vries, Berber de Vries

It is a common human desire to float, to hover far above the ground, to become weightless. People associate the ability to float with a great sense of freedom. One could elevate above one’s daily environment and move freely in all dimensions.
This installation Floating explores the question whether the association of floating with freedom is justified. Under what conditions can people reach a state of floating and which restrictions does this give?

I see, I am
by Erik Jansen, Polly Oskam, Martin Weber

At some point in life you may ask yourself “Who am I?” and “How do other people see me?”.
You live your life through your very own eyes and you have a specific mental image of yourself. Imagine however that you could see yourself through the eyes of another person – how would you speak, hear, act and react? Does such a situation influence your attitude and the answers to questions asked? Would you become more aware of your behaviour?
The installation I see, I am reflects upon these questions in the form of a visual experiment that swaps perspectives of the participants.

Inside a Layer
by Aurimas Bavarskis, Ronald van Essen, Mathijs van Meerkerk

Do Layers really exist, or are they just a concept humans created in order to make sense of their lives? Are we inside some kind of layer beyond which we have no capacity to see? What does it mean to be inside a layer? How does it feel? And what if we are a layer ourselves?
The installation Inside a Layer offers a journey through a complex of different layers. You have to physically navigate yourself through the inside of these layers each with their own properties and resistance. The result is an immersive environment in which you experience the layers as if you were a part of them.

More information

For more information about the exhibition, such as opening times and location, click here.